What We Do

1)Customized Shopping Platforms

Customized shopping platforms that matter to consumers. Safe, secure and free to sign up and use.

2)Verify Groups Of Users To Distribute Discounts & Privileges

Our proprietary technology verifies ‘tribes’ of users (students, public service employees, private corporations). And rich data helps better understand what deals and offers are most compelling to them.

3)Every Sale Generates A Donation To Charity

For every sale made through each platform a donation is made to a relevant charity that means something to each group of shoppers.

Our Platforms

Heart Cart

Smart shopping for good

For public sector workers, we operate the site Heart-Cart.com, which provides discounts & offers to workers in the NHS, police service, fire service, local government and armed services. Our quick and easy 'verification'​ technology ensures that advertisers have the confidence of who they are extending an exclusive offer to; and our users benefit from the deals they deserve as hard-working public sector employees. On top of it all, a % of all the revenue we receive from advertisers is donated to a related charity. Chosen by users, these currently include: UK Youth, the Starlight Children's Foundation & Fire Fighters Charity.

Visit Heart-Cart.com

Student Supermarket

Smart shopping for good

For the student market, we license the Student Supermarket technology to a variety of companies, such as the Daily Mail Group, where we power the student offers section for the Metro.co.uk website. A percentage of the advertising revenue received by the Metro benefits the MTV Staying Alive Charity.

Visit Student Supermarket

How It Works?

We VERIFY user 'tribes' through our software
Users get great DISCOUNTS from global retailers and brands
A portion of the proceeds are DONATED to charities that matter

Charity Donations

With many decades of combined experience in the retail & ecommerce space, our team set out to build technology that rewarded people while giving back at the same time. We have built our platforms to allow our users to enjoy great discounts and our charity partners to raise money.

Some of the Charities we donate to

Contact Us